Natural beauty and personal care products have become a lot more popular in recent years. But it’s not just women buying naturals. Men care about what’s in their products too.

Here are some of the most common responses we get from men on why they like Each & Every.

1. It works – It’s that simple. Each & Every lasts all day, even when you’re roasting in a suit or working out at the gym.
2. Simple ingredients – Each & Every was created with simple, clean ingredients that that are verified safe by the Environmental Working Group.
3. Easy to apply – Men like that Each & Every goes on smoothly. Unlike other natural deodorants that are chalky or gritty, E&E won’t pull your hair or clump.
4. Designed with sensitive skin in mind – We avoid baking soda and alcohol which can cause irritation in some people.
5. No stains – Each & Every goes on clear, keeping any stains away.

Picking a natural deodorant can feel like a gamble, which is why our researchers and formulators spent years perfecting the formula. Our scents are designed to be gender-free, but men tend to favor Cedar & Vanilla, which has a mild, woodsy scent, and Citrus & Vetiver, which has an uplifting, refreshing scent.

Check Out Our Reviews From Verified Customers

See what Each & Every male users are saying about the experience:

“My wife bought this for me. It’s deodorant. It works well.” – Brandon

“Great product. It is the only one (this and the citrus vetivert) that I can use everyday without having an allergic reaction to. No rashes or discomfort and it works = no smell.” - Jason

“Great product. I still sweat but I always smell good and skin is happy. A solid product.” - Jared

“I’ve tried several aluminum free deodorants. They all were either too strong or didn’t work. Each & Every have figured it out. Works great, smells great and lasts. Definitely have a long-term customer now.” - Dan

"I’m happy to know that all ingredients are all natural, great scent and glides on very smooth unlike any other natural deodorant I’ve tried.” - Alan